Awesome LinkedIn Headline Examples from LinkedIn’s Most Viral Influencers

by | Sep 22, 2017 | Social Media Advertising | 0 comments

LinkedIn profile headlines are important for so many reasons that might not be obvious at first. To understand why these examples are good, you first need to understand what the purpose of a headline is.

  • First, they’re the first thing anyone will read about you when they visit your profile. It’s right under your name; how can they miss it?
  • When someone sees a little “sidebox” representing you anywhere on LinkedIn, they won’t receive any information about you beyond your name, your headline, and your follower count. This is your only chance to impress them!
  • LinkedIn pushes notifications out to your followers when you update your profile. Changing your headline can act as a newsflash or a breaking story for your existing connections.
  • LinkedIn is a platform flooded with information, and most of it is unexciting. The best way to break through the white noise of predictable professionalism is to be fresh and different with your headline.
  • Lastly, your LinkedIn headline is the most powerful “SEO” element on your profile. When people search key terms on LinkedIn or even on Google, the words in your headline are most likely to put you in the search results. Want to show up when people search for “Gym Marketing”? You better have that in your headline.

Keeping all of this in mind, here are a few example headlines from up-and-coming and viral influencers on LinkedIn. While they’re sorted into a few different categories, every single one of these headlines can help anyone think about how to create their own best headline.

Oh, and if you want to check out what their LinkedIn profiles currently look like, just click on the images!

LinkedIn Headline Examples for Job Seekers

Justin Wu

Justin Wu’s headline opens with an insightful blurb about the importance of “hustle” for success compared to merely being talented (fun fact: phrases that flip the first and last word around like this are using a well-known and convincing rhetorical technique called “Chiasmus”). It’s memorable. It tells you something about what he values as a professional.

He then quickly conveys key facts about his professional identity, clearly separating them: he’s a Growth Hacker. He’s involved in the developing blockchain scene. He’s the founder of a Startup. That startup is Growth.ly.

Not only did we learn a ton about Justin and what he’s all about, we see several key terms that are important to his brand as a startup influencer.

Note: If you’re a startup founder, take a look at our specialty marketing services for startup marketing.

LinkedIn Headline Examples for Students or Recent Graduates

Josh Fechter

The way Josh Fechter laid out his headline is great for recent students or graduates who have achievements, credentials, and goals that are impressive or valuable.

He lists out his best resume items. For a student or recent graduate, this could be your best scholarship, an impressive paper you published, a particularly prestigious internship, or something that makes you unusual compared to your peers (in a good way).

Josh ends with a “mission statement”, an item that people early in their careers often benefit from stating outright when searching for new opportunities.

Aaron Orendorff

Aaron Orendorff keeps things simple. He has a primary job title and two truly impressive claims to fame. He allows those to absorb all of the attention and doesn’t dilute them by including comparatively unimpressive snippets of information.

This can be a lesson for you as a fresh graduate or recent student. For example, maybe you haven’t done a whole lot yet, but you were a Rhodes Scholar. That’s a big deal! Definitely don’t let people miss your biggest selling point when they visit your profile.

Professional Headline Examples for LinkedIn

Vin Clancy

Vin Clancy chooses not to cram as many keywords as possible into his headline, instead making his headline into his personal news ticker. Instead of listing titles and employers, he lists clients and outcomes.

And it’s reasonable to assume some people are still searching for terms like “brands” and “superfans”.

He ends with a “stay tuned” type of blurb that leaves people intrigued: what is the project? This tells people that Vin’s constantly at work on the next big thing. Perhaps they’ll even message him because they’re curious.

Gretta van Riel

Gretta van Riel focuses on the positive outcomes that she’s achieved in the business world: between the startups, the Instagram volume, and the incredible e-commerce sales, her goal is to dazzle you.

If you were wondering whether Gretta was good at whatever she does, you probably aren’t anymore. By putting the truly unique information front and center (astounding results!), she prompts you to dig deeper into what she has to say and what she’s doing to get those results.

On top of that, she still has key search terms in there; you can bet people are searching for terms like “eCommerce” and “Startup”.

We hope you found this guide to viral influencer headlines helpful! Is there anything you think we should add? Tell us in the comments!

 

Click Here to Book a Marketing Strategy Session

Hunter.io Review

Hunter.io Review

We do a significant amount of outreach everyday here at Logic Inbound, so I’m always on the lookout for tools that will make that a little easier. Being a digital marketing agency focused on healthcare clients, we reach out to hundreds of doctors every month, and with...

7 Etsy SEO Tips to Help Your Products Get Found Quickly

7 Etsy SEO Tips to Help Your Products Get Found Quickly

You've probably heard about SEO before, and if you're reading this article, chances are you know its benefits and application. But, do you know how to effectively apply an SEO strategy to your Etsy shop? Well, not everyone does, and we are here to change this! A good...

Best Free Invoice Templates: Rated!

Let’s face it: invoicing is time-consuming, frustrating and sometimes even cumbersome. Perhaps it’s because of laziness on our part that we haven’t really researched more convenient solutions than your average Excel spreadsheet or worse, a Word file. The end of month...

How To Avoid 9 Ecommerce Website Design Conversion Killers

“If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.” - Jeff Bezos (Founder of Amazon.com) E-commerce entrepreneurs can never take customers for granted as a single design mistake can kill their sales and hurt...

Shopify SEO

Search Engine Optimization (SEO) for Shopify When you come across the term SEO, your initial thought process probably involves one search engine or another. You are absolutely correct, too. SEO stands for search engine optimization and it relates to the way by which...

Native Ads are Taking Over, and Every Publisher Wants More

Learn how companies such as news publications are growing their revenues with the help of native advertising.

Volusion vs Shopify – Picking the Right Ecommerce Platform

We compare Shopify and Volusion to help you pick the right e-commerce platform for your business.

Increase Blog Post Rankings With These Simple Tips

So you’ve been writing beautiful blog posts for a few years and now you need them to rank. You’ve got answers to questions, and people searching the internet should find you first, right? Right! Let’s talk about how we can rank blog posts. As of late, I’ve written and...

Side Project Sunday

Learn about why Logic Inbound routinely launches exciting side projects and ventures.

WooCommerce vs Shopify – Finding the Best eCommerce Platform

We compare Shopify and WooCommerce to help you pick the right e-commerce platform for your business.

Shopify Apps – Best Premium and Free Apps to Help You Expand Your eCommerce Business

Shopify comes with a powerful set of features to help you create a professional online store. But in order to truly take advantage of the platform, you need to integrate some Shopify Apps into your store. Read on to find out our picks for the best and essential apps for your Shopify store.

Shopify Plus – Enterprise Grade Hosted Ecommerce SaaS

Shopify Plus is an enterprise-grade ecommerce platform targeted at large companies and organizations. Despite sharing more than a few features with regular Shopify, it is much, much more expensive. Read on to learn more about Shopify Plus and what sets it apart.

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

3 Email Automation Strategies That Will Save You Time and Money

Leverage the power of email to turn visitors into customers, increase sales and much much more.

WooCommerce Shortcodes – A Comprehensive Guide to Using Shortcodes

Get ready to learn how to use one of the most useful features WordPress has introduced. In this post we will be discussing WooCommerce shortcodes. You can now create unique eCommerce pages on your site, adjusting the visuals and functional arrangement like never before.

Shopify Support

Find out where Shopify’s support begins and ends.

Wix vs Weebly: The Best Option for Creating Your Own eCommerce Website

Figure out whether Weebly or Wix is right for your business.

Shopify Support

Find out where Shopify’s support begins and ends.

This Free Shopify App Will Make You Smile Every Time You Get Paid

A simple Shopify plugin that makes every sale a funny yet joyous event.

How Do I Contact Google?

Contacting Google can be easy, but getting a reply back is nothing short of miraculous. In this post we explain why Google prefers to reply a select group of people, and how you can become one of them.

Wix vs WordPress: Building Your Website on the Right Platform

Wix vs WordPress, a comparison guide to help you choose the right e-commerce platform for your business.