Awesome LinkedIn Headline Examples from LinkedIn’s Most Viral Influencers

by | Sep 22, 2017 | Social Media Advertising | 0 comments

LinkedIn profile headlines are important for so many reasons that might not be obvious at first. To understand why these examples are good, you first need to understand what the purpose of a headline is.

  • First, they’re the first thing anyone will read about you when they visit your profile. It’s right under your name; how can they miss it?
  • When someone sees a little “sidebox” representing you anywhere on LinkedIn, they won’t receive any information about you beyond your name, your headline, and your follower count. This is your only chance to impress them!
  • LinkedIn pushes notifications out to your followers when you update your profile. Changing your headline can act as a newsflash or a breaking story for your existing connections.
  • LinkedIn is a platform flooded with information, and most of it is unexciting. The best way to break through the white noise of predictable professionalism is to be fresh and different with your headline.
  • Lastly, your LinkedIn headline is the most powerful “SEO” element on your profile. When people search key terms on LinkedIn or even on Google, the words in your headline are most likely to put you in the search results. Want to show up when people search for “Gym Marketing”? You better have that in your headline.

Keeping all of this in mind, here are a few example headlines from up-and-coming and viral influencers on LinkedIn. While they’re sorted into a few different categories, every single one of these headlines can help anyone think about how to create their own best headline.

Oh, and if you want to check out what their LinkedIn profiles currently look like, just click on the images!

LinkedIn Headline Examples for Job Seekers

Justin Wu

Justin Wu’s headline opens with an insightful blurb about the importance of “hustle” for success compared to merely being talented (fun fact: phrases that flip the first and last word around like this are using a well-known and convincing rhetorical technique called “Chiasmus”). It’s memorable. It tells you something about what he values as a professional.

He then quickly conveys key facts about his professional identity, clearly separating them: he’s a Growth Hacker. He’s involved in the developing blockchain scene. He’s the founder of a Startup. That startup is Growth.ly.

Not only did we learn a ton about Justin and what he’s all about, we see several key terms that are important to his brand as a startup influencer.

Note: If you’re a startup founder, take a look at our specialty marketing services for startup marketing.

LinkedIn Headline Examples for Students or Recent Graduates

Josh Fechter

The way Josh Fechter laid out his headline is great for recent students or graduates who have achievements, credentials, and goals that are impressive or valuable.

He lists out his best resume items. For a student or recent graduate, this could be your best scholarship, an impressive paper you published, a particularly prestigious internship, or something that makes you unusual compared to your peers (in a good way).

Josh ends with a “mission statement”, an item that people early in their careers often benefit from stating outright when searching for new opportunities.

Aaron Orendorff

Aaron Orendorff keeps things simple. He has a primary job title and two truly impressive claims to fame. He allows those to absorb all of the attention and doesn’t dilute them by including comparatively unimpressive snippets of information.

This can be a lesson for you as a fresh graduate or recent student. For example, maybe you haven’t done a whole lot yet, but you were a Rhodes Scholar. That’s a big deal! Definitely don’t let people miss your biggest selling point when they visit your profile.

Professional Headline Examples for LinkedIn

Vin Clancy

Vin Clancy chooses not to cram as many keywords as possible into his headline, instead making his headline into his personal news ticker. Instead of listing titles and employers, he lists clients and outcomes.

And it’s reasonable to assume some people are still searching for terms like “brands” and “superfans”.

He ends with a “stay tuned” type of blurb that leaves people intrigued: what is the project? This tells people that Vin’s constantly at work on the next big thing. Perhaps they’ll even message him because they’re curious.

Gretta van Riel

Gretta van Riel focuses on the positive outcomes that she’s achieved in the business world: between the startups, the Instagram volume, and the incredible e-commerce sales, her goal is to dazzle you.

If you were wondering whether Gretta was good at whatever she does, you probably aren’t anymore. By putting the truly unique information front and center (astounding results!), she prompts you to dig deeper into what she has to say and what she’s doing to get those results.

On top of that, she still has key search terms in there; you can bet people are searching for terms like “eCommerce” and “Startup”.

We hope you found this guide to viral influencer headlines helpful! Is there anything you think we should add? Tell us in the comments!

 

Click Here to Book a Marketing Strategy Session

Best Ecommerce Platform for Your Business

Best Ecommerce Platform for Your Business

Shopify or BigCommerce? Wix or Volusion? We compare some of the most popular hosted ecommerce platforms and give our recommendation ones that provide great value to small businesses.

How to Increase Your Customer Lifetime Value with Email Marketing

How to Increase Your Customer Lifetime Value with Email Marketing

There are businesses that spend all their money and resources on acquiring new customers, and there are ones that focus on retaining their existing customers as well. Growing your business by acquiring new customers exclusively is an expensive proposition. Customer...

Hunter.io Review

Hunter.io Review

We do a significant amount of outreach everyday here at Logic Inbound, so I’m always on the lookout for tools that will make that a little easier. Being a digital marketing agency focused on healthcare clients, we reach out to hundreds of doctors every month, and with...

7 Etsy SEO Tips to Help Your Products Get Found Quickly

7 Etsy SEO Tips to Help Your Products Get Found Quickly

You've probably heard about SEO before, and if you're reading this article, chances are you know its benefits and application. But, do you know how to effectively apply an SEO strategy to your Etsy shop? Well, not everyone does, and we are here to change this! A good...

Wix vs Weebly: The Best Option for Creating Your Own eCommerce Website

Figure out whether Weebly or Wix is right for your business.

Shopify POS: Shopify POS Explained

Shopify represents one of the easiest ways of creating a professional online store. To facilitate merchants selling products in physical locations, Shopify comes with its own point of sale system. Read on to find out if Shopify POS performs as well as rest of the platform does.

The Best Instagram Bot in 2017

Why Did Instagress Shut Down? In the past, Instagress was the go-to method for automating follows, likes and comments on Instagram. It was able to claim the spot as the previous best Instagram bot through a simple and intuitive interface. It was so easy that any...

How To Avoid 9 Ecommerce Website Design Conversion Killers

“If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.” - Jeff Bezos (Founder of Amazon.com) E-commerce entrepreneurs can never take customers for granted as a single design mistake can kill their sales and hurt...

Shopify Themes – Our Picks for Best Free and Premium Themes to Increase Conversions

Shopify offers beautiful themes right out of the box, but for some users they might not be the best fit. Fortunately, there are hundreds of premium Shopify themes available on marketplaces such as ThemeForest. In this article we’ll be listing our picks for best Shopify themes.

WooCommerce Subscriptions: Best Subscription Plugins for Woocommerce

Do you want to start offering subscription products on your WooCommerce store? By default, this functionality is absent in WooCommerce. However with the right subscription plugins, you can offer any kind of subscription-based products. Find out our recommendations for best WooCommerce subscription plugins.

This Free Shopify App Will Make You Smile Every Time You Get Paid

A simple Shopify plugin that makes every sale a funny yet joyous event.

Wix vs Shopify: Which is Better for Making an Online Store?

Wix and Shopify are extremely popular ecommerce products that are used to create online stores. With the ecommerce industry showing no signs of slowing in terms of growth, there's a lot of opportunity for smaller niche stores. If you're looking to launch an ecommerce...

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

Shopify Plus Pricing – An Analysis of Shopify Plus Cost

Shopify Plus is an enterprise version of the popular Shopify ecommerce platform. However, pricing details for Plus are surprisingly scarce. In this article we’ll reveal how much it costs to operate a typical store running Shopify Plus.

Facebook Ad Spy Tricks! How to Spy on Your Competitor’s Facebook Ads!

Are you about to create a Facebook advertising campaign? Stop! You can cut time spent on research by simply spying on competitor’s Facebook ads. Don’t reinvent the wheel – fine tune the one that’s already being used.

How To Avoid 9 Ecommerce Website Design Conversion Killers

“If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.” - Jeff Bezos (Founder of Amazon.com) E-commerce entrepreneurs can never take customers for granted as a single design mistake can kill their sales and hurt...

Magento vs Shopify: Picking an Ecommerce Platform

We compare Magento and Shopify to help you pick the right platform for your e-commerce business.

Top Shopify Store Hack

How to spy on your competitor’s top selling Shopify products.

What Is SERP? What Does SERP Stand for?

If you’re new to digital marketing, you must hear and see the term ‘SERP’ a lot. However, what does this term actually mean? In this article we’ll not only explain what it means, but also its significance in the world of digital marketing and more importantly search engine optimization (SEO).

Shopify Partners: Your Questions Answered

Shopify Partners are expert Shopify developers and designers who can help you launch your online store successfully. Read on to learn more about the Shopify Partner program and how to hire the right expert for your next ecommerce project.

Shopify vs SquareSpace: The Definitive Guide To Picking The Best Ecommerce Platform

We compare Squarespace and Shopify to help you find the right e-commerce platform for your online store.