Dr Kate Kass is a functional medicine physician in the state of Washington. She treats a broad range of acute and chronic conditions, specializing in men’s and women’s hormone health, testosterone replacement therapy, andropause, menopause, bioidentical hormones and hormone pellets, sexual health and function, and regenerative medicine. Dr Kate Kass is an independent healthcare practitioner operating from her own private office in Bellevue Washington.
Key positive outcomes:
- New users from organic traffic for the Dr Kate Kass website rose from 31 per month to 1040 per month, representing 34 times more website users from Google
- Took a lone practitioner from working out of a larger healthcare office to profitably running her own clinic with staff using entirely SEO
- 18 search keyword variations ranking on the first page of Google in 12 months
What did Logic Inbound do?
Doctor Kate Kass became familiar with Logic Inbound through a BNI (Business Network International) group in 2016. In late 2016, she decided to start a marketing campaign to attract more customers interested in hormone treatments and to expand her solutions for sexual health issues by providing new treatments like Gainswave therapy.
Logic Inbound had just then educated the BNI group about SEO fundamentals. Dr Kate Kass was so impressed by the level of expertise presented by Logic Inbound that she asked Logic Inbound to provide SEO services to help her grow her business. In only twelve months and through SEO tactics alone, Logic Inbound grew Kate Kass’s practice from a lone doctor working out of a larger clinic, into a thriving healthcare business with staff and an independent office. This shows the strength of SEO for increasing profits in the healthcare business.
Dr Kate Kass trusted Logic Inbound to drive her brand into profitability entirely through SEO because of their history of powerful results in health care. Prior to working with Dr Kass, Logic Inbound produced profitable results for an even larger healthcare brand in the region named Innovative Women’s Clinic.
Read the Full Innovative Women’s Clinic case study to learn how Logic Inbound increased appointments from zero to double digit bookings every week
“With my business, giving the client the opportunity to make maximum profit is what my goal is. When Logic Inbound came in to work with Innovative Men’s Clinic, they established a baseline that allowed us to start measuring things to say we’re moving forward or backward. Unless you can measure what your baseline is, you’re lost.” – Dave Biehn, Marketing Manager at Innovative Men’s Clinic and Innovative Women’s Clinic
Keywords Targeted and Where They Rank on the First Page of Google in January 2018:
- 3rd: Sexual Health Doctor Seattle
- 3rd: Seattle Anti Aging
- 3rd: Functional Medicine Seattle
- 5th: Testosterone Replacement Therapy Seattle
- 5th: Hormone Replacement Therapy Seattle
- 6th: Erectile Dysfunction Treatment Seattle
- 6th: Menopause Specialist Seattle
- 8th: Thyroid Doctor Seattle
- 8th: Testosterone Seattle
- 9th: Seattle Men’s Clinic
- 10th: Regenerative Medicine Seattle
- Plus 7 other relevant page 1 rankings
Dr Kate Kass is a local healthcare business that can expect most of their customers to come from the surrounding area. As a result, geographically focused keywords are most likely to convert the searcher into a paying customer. People who search regional keywords for a medical service are often already interested in paying for medical services and are simply determining their available options.